I love the sun. I love spring and summer. So sometimes I resist fall a little. But this past weekend I leaned all the way in. I made an apple blackberry crisp, and something about that smell filling the house, paired with the crisp air outside, just set the tone. I even caved and enjoyed a pumpkin spice latte. I tried to resist. I did not succeed. This is the season.
There's something about this time of year that feels like a pause. The summer rush is over, the holiday push hasn't quite started, and I find myself getting outside as much as possible, soaking in the gorgeous area I live in before the days get too short.Β
For some stores it can feel like the in-between time, but I think there's something quietly refreshing about it.Β
But here's what I love about jewelry: it doesn't care what the leaves are doing. Your customers are still walking in, still looking for that little something that makes an outfit feel finished, still saying yes to a treat for themselves. Feeling and looking good is not seasonal.
This fall has been a good one. The collection landed beautifully and reorders are pouring in. You all have incredible customers. Everything has sold well, but there are some clear fan favourites emerging.Β
We're already deep in prep for our winter launch, coming in early November. This one is going to be bigger than our usual winter release and we can't wait to share what we have been working on in the studio!
XO,
Amanda